The Russian government is taking a daring and somewhat unexpected approach to addressing its dwindling population: shutting off the lights and Wi-Fi! You read that correctly. Russia is allegedly planning to turn off internet and electricity in the country after 10 PM with the cheeky intention of enticing couples to spend more offline “quality time” together.
The Kremlin is looking at every option to start a national baby boom as birth rates continue to decline. However, it goes beyond blackouts. To help set the tone and reignite relationships, the government also plans to finance romantic date nights as part of the initiative. Picture sponsored dinners, couples’ retreats, and comfortable getaways.
Officials say the move is about “reconnecting families in an overly digital world,” despite the fact that it has caused controversy nationwide. In a time when people rely largely on electricity and the internet for work, safety, and entertainment, critics contend that it is a severe infringement on personal time and freedom.
However, this isn’t the first time a government has attempted to use unconventional methods to increase birth rates. South Korea and Hungary, for example, have implemented paid dating holidays, tax breaks, and baby bonuses. Russia’s lights-out strategy, however, may be the most audacious to date.
Bedtime in Russia may never be the same again, regardless of whether it leads to an increase in the number of babies born.
So, if you’re in Russia, you might want to start planning those candlelit nights. The government is literally setting the stage for love—no screens allowed.
